For CRE Professionals

Demand Intelligence for CRE Professionals

Whether you're an investment broker, developer, or building owner — W.A.L.D.O provides the demand analysis your clients expect.

Trusted data sources

Bureau of Labor Statistics
U.S. Census Bureau

Investment Brokers & Advisors

For CCIM members, investment sales teams, and commercial advisors

Uses the same Economic Base methodology taught in CCIM CI 102 — Location Quotient calculations, Economic Base Multipliers, and demand forecasting.

Win more listings with demand data your competitors don't have
Professional reports for client presentations and pitches
Location Quotient and Economic Base Multiplier analysis
Multi-market comparison for investor clients
Uses the same methodology taught in CCIM CI 102
White-label reports available on Professional plan

Commercial Developers

For NAIOP members, ULI members, and development firms

Identify emerging markets before your competition with pre-development market validation and investor-ready analysis.

Pre-development market validation with demand forecasting
Investor-ready analysis for investment committees
Identify emerging markets before your competition
Construction pipeline tracking vs. projected demand
Supply/demand gap analysis by property type
All property types: multifamily, retail, office, industrial

Multifamily Specialists

For NMHC members, apartment developers, and multifamily owners

Know where renters will be before you build — employment → population → rental household forecasting.

Renter demand forecasting: jobs → population → rental households
Portfolio expansion strategy with market classification
Undersupplied vs. oversupplied market identification
Employment-driven demand projections
Multi-market comparison for portfolio analysis
Supply pipeline tracking and absorption analysis

Site Selectors

For ICSC members, SIOR members, ULI members, and retail corporate real estate teams

The missing piece in your site selection workflow — complete your location analysis with demand intelligence.

Complete site selection with demand intelligence
Workforce availability and housing demand analysis
All property types: retail, office, industrial, hospitality
Market comparison for candidate location evaluation
Employment growth and population trend analysis
Client-ready reports for site selection deliverables

Owners & Asset Managers

For BOMA members, property managers, and asset management teams

Understand demand trends for your property type — market positioning and asset strategy intelligence.

Market positioning with demand trend analysis
Asset strategy intelligence for your property type
Market classification: undersupplied, balanced, oversupplied
Supply/demand trends for portfolio planning
Employment and population growth by market
Professional reports for stakeholder presentations

Solutions for Professionals & Organizations

Whether you're an individual professional or represent an organization, we'll help you find the right solution for your needs.

Questions from CRE Professionals

Common questions about using W.A.L.D.O for commercial real estate.

Yes. W.A.L.D.O uses the same Economic Base Analysis methodology taught in CCIM CI 102. If you're a CCIM designee or candidate, you'll recognize the Location Quotient calculations, Economic Base Multipliers, and demand forecasting approach.

W.A.L.D.O supports demand analysis for multifamily, retail, office, industrial, hospitality, and self-storage. Each property type uses specific methodologies to project demand based on relevant economic drivers.

CoStar focuses on existing properties, rent comps, and transaction data. W.A.L.D.O focuses on demand forecasting — understanding where demand is coming from and where it's headed. We analyze employment growth to predict future demand, not just report on current market conditions. W.A.L.D.O is also significantly more affordable.

W.A.L.D.O uses official government data from the Bureau of Labor Statistics (QCEW employment data) and U.S. Census Bureau (demographics and housing). This is the same data used by federal agencies, economists, and major research institutions.

W.A.L.D.O covers every Metropolitan Statistical Area (MSA) and county in the United States — over 380 metros and 3,000+ counties. If the BLS and Census track it, you can analyze it.

Yes. You can export professional PDF reports and Excel spreadsheets with all underlying data. The Professional plan includes white-label reports that you can customize with your branding.

Ready to Add Demand Intelligence?

Join CRE professionals using W.A.L.D.O for market analysis, client presentations, and investment decisions.

Official Government Data
Industry-Standard Methodology
Export-Ready Reports